Strategic Consulting  ·  Licensed Consumer Products

The operational bridge between
brand, licensee, and supplier.

We manage the full compliance and go-to-market journey for licensed consumer products — from business strategy and supplier vetting through product approval and retail launch.

Discover Our Work

About Melius Group

Founded on expertise.
Built on relationships.

Melius Group LLC is a strategic consulting firm specializing in the licensed consumer products ecosystem. We serve as the compliance and operational bridge between brand licensees, their suppliers, and the licensors who set the standards.

Our relationships with leading brands span more than a decade — built through years of on-site collaboration across Asia, North America, South America, and beyond. That depth of trust is not replicated overnight; it is the foundation of every engagement we take on.

10+
Years of licensing expertise
100+
Models & suppliers approved
10
Active major suppliers
2020
Founded

How the Industry Works

The three-layer ecosystem

Melius Group sits at the center of a three-party structure, coordinating every layer from brand owner to factory floor.

Layer 01
The Licensor
The brand owner who sets all product and supplier standards, reviews compliance submissions, and issues the final authorization for products to ship under their name.
Layer 02
The Licensee
Regional distributors and operators who sell licensed consumer products through major retail channels and require full compliance and go-to-market support.
Layer 03
The Suppliers
The manufacturers who produce the products. We vet, onboard, and guide suppliers through the full approval process on behalf of the licensee.

How We Work

End-to-end consulting across every stage of the product lifecycle

Business Strategy & Go-to-Market
Business plans, product roadmaps, revenue forecasts, and retail strategy — aligned across all parties from day one.
Supplier Approval & Management
Full supplier onboarding — documentation, factory audits, and licensor submissions — through to formal approval.
Product Compliance & Approval
Every round of product submission managed — specs, certifications, filings, and sample evaluations — to final clearance.
Licensor Relationship Management
We serve as the operational face of the licensee — bridging communication and trust built over more than a decade.
Product Line Expansion
New categories, new suppliers, new markets — from concept to shelf under an existing brand license.
Market & Retail Strategy
Channel planning and retail alignment across North and Latin America — pricing, packaging, and launch timing matched to demand.

Markets

Where we operate today

North America
United States · Canada · Mexico
Our primary operating region. Licensed consumer products distributed through major national retail channels across all three markets.
Asia
China · Japan · Regional Partners
Home to our licensor relationships and the majority of our supplier network. A cornerstone of the licensed consumer products ecosystem we operate in.
South America
Expansion — In Planning
The next growth horizon, leveraging established licensor relationships and regional expertise to enter key South American markets.

Technology

MG Connect

MG Connect is the proprietary vendor management and product compliance platform that powers every Melius Group engagement — six integrated modules purpose-built for the licensed consumer products lifecycle.

Contract Management Go-to-Market Supplier Management Packaging & Artwork Approval Workflow Royalty Tracking

Managing product approvals across multiple suppliers, categories, and markets demands more than spreadsheets and email chains. MG Connect brings every contract, approval, document, and status into a single structured platform — giving Melius Group and its clients complete visibility at every stage.

The platform is currently used internally to manage all active engagements. A dedicated vendor portal — giving suppliers direct access to track progress, upload documents, and receive feedback — is currently in development.

Coming Soon Vendor Portal — direct supplier access to track, share, and upload compliance requirements in real time.
Contract Management
License agreements, NDAs, and vendor terms — centralized with version tracking, expiration alerts, and full document history.
Go-to-Market
Product roadmaps, channel planning, and launch coordination — aligning retail readiness across all parties from strategy to shelf.
Supplier Management
Full supplier onboarding, factory audits, and certification tracking — from initial vetting through formal approval and ongoing compliance.
Packaging & Artwork
Brand assets, packaging layouts, and style guide compliance — managed with approval workflows and version control for every visual element.
Approval Workflow
Multi-round product and supplier evaluation with structured submission rounds, requirement checklists, and real-time status tracking across all active projects.
Royalty Tracking
Royalty reporting, revenue forecasting, and contractual obligation tracking — providing clear visibility into financial commitments across every license.

Our Team

Experienced consultants.
One accountable team.

Our team is built around specialists with deep expertise across brand licensing, regulatory compliance, supplier management, and retail strategy. Every engagement is led by a principal consultant and supported by the full breadth of the team.

Principal Consultant

Our principal consultant brings over a decade of direct experience in the licensed consumer products ecosystem — managing business plans, licensor relationships, supplier approvals, and product compliance across North America and beyond.

Relationships with leading brands have been built in person over many years through corporate visits, international trade engagements, and hands-on market work. That continuity and trust is at the core of every client engagement.

Compliance & Regulatory
Supplier Relations
Market & Retail Strategy

Work With Us

Start the conversation.

We work with a select number of clients at any given time. If you are a brand licensor, brand licensee, or manufacturer seeking experienced compliance and go-to-market support, we welcome your inquiry.

Start the conversation.

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